Cup Hop Brewery
Packaging Design
Challenge: Learn ins and outs of different typefaces and create new one for a beer brand packaging design.
Established in 2010, Cup Hop Beer Company quickly made its mark on the beer scene with its unique concept inspired by the popular game of beer pong. Founded by a group of friends with a shared passion for brewing and friendly competition, Cup Hop set out to create a brand that would capture the spirit of youthful camaraderie and celebration.
Role - Art Director, Designer
IDA Awards - Honorable Mentions (2023)
